Press Room 2009
Scott Wilson discusses SEO on 680 News
Sept 11, 2009, 680 News
RankHigher.ca President Scott Wilson gives some search engine optimization insight to the listeners at 680 News. He talks about how it is great to have a nice aesthetic looking website - but it doesn’t serve much purpose if no one can find it. Listen to the discussion to learn the important rules of search engine optimization.
Scott Wilson discusses SEO in a Q & A with PROFIT 100
Sept 4, 2009, PROFIT 100
Want your company to be the first result on Google? Then talk to Scott Wilson whose company specializes in Search Engine Optimization. In this video Wilson talks about his business and what exactly SEO is all about.
A web video can turn indifference into a sale
July 6, 2009, Inside Business
Everyone knows that first impressions “mean a great deal. That’s why we have snappy business cards, a smooth voice at reception and sophisticated websites.
“A good promotional video, whether it’s a DVD or on the home page of your website, is a powerful tool that can create a long-lasting positive impression. Video is a high-impact medium that lets the power and emotion of your message shine through.
Scott Wilson headline speaker at PROFIT Magazine’s PROFIT 100
TORONTO, June 18, 2009, CNW Group
On June 16, Wilson was a headline speaker at PROFIT Magazine’s Profit 100 annual conference in Toronto, where he detailed what companies can do to ensure search engines - and customers - find them, rather than their competitors through proven SEO techniques.
“There are over two billion searches a day and 90% of people use online search engines,” says Wilson. “Most importantly, there are thousands searching for what you sell but probably are not finding you right now.”
Scott Wilson Discusses SEO Techniques with CP24
Omar Sachedina, CP24
May, 2009
Rankhigher.ca president Scott Wilson gives CP24 viewers tips on search engine optimization techniques. Wilson’s discussion includes building Google’s trust, laser beam focus on targeted keywords, and ensuring that Google can read your website’s content. Watch the video to learn more.
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Tech for tough times: Google Grabbers 2.0
By Jim McElgunn, PROFIT Magazine
May, 2009
It’s easy to dream up a tactic designed to land your company’s website among Google’s top few matches for your preferred search term. But how do you know whether the tactic will work?
Scott Wilson can answer that question. That’s because the Burlington, Ont.-based video-production firm he co-founded with his brother, Cameron, runs controlled scientific experiments to test hundreds of propositions about what will land a site a top-30 Google ranking for a given search term.
Wilson’s team of math, science and programming specialists has identified scores of search-engine optimization (SEO) tactics that work. Wilson has used these to keep the site for his own firm, eMotionPictureStudios, No. 1 on Google for the keywords “trade show video” since 2007.
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Use Google to Promote Your Firm
Providence Business News
April 29, 2009
Type the word “dentists” into the Google search box and you’ll get about 35 million results. Something similar happens with lawyers, pizza or a wide range of other common products, services and professionals that people look for locally.
One solution is to make sure your business is listed in the yellow pages directory serving your area, as well as an online version such as DexKnows.com. These are still key places that many customers look.
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Google Your Way to the Top
Exchange Magazine for Business/Economic Development/Entrepreneurs
April 6, 2009
Using these simple tips can help companies get noticed and gain business. “The Internet is filled with fantastic content that no one can find,” says Scott Wilson, “I call these web sites, ‘billboards in the forest’ because no matter how attractive or great your web site content is, it’s not going to help you gain business if it doesn’t show up on a simple Google keyword search.”
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Scott Wilson on the John Biggs Show on Talk820 FM - (April Interview).
Aired: March 2009
Rank Higher CEO and President was asked to share a little of his expert Search Engine Optimization wisdom with the listeners of the John Biggs show on Talk820 FM.
Scott Wilson on “Let’s talk about it” Show on cfis 93.1 FM.
Aired: March 2009
Scott Wilson talks about how Rankhigher.ca stands out on the internet marketing business and gives tips on how to optimize your website…
Tactics Can Increase Web Search Ranking
by Amy Reeves, Investor’s Business Daily
Published, March 24, 2009
If a tree falls in the forest and no one can Google it, does it make a sound? The tree might not care, but lots of companies do.
A great Web site or page doesn’t do much for a business unless potential customers can find it with a keyword search through Google and other online search engines. And the site must not be just anywhere in the results — which often run for pages and pages — but near the top.
Burlington Brothers Easy to Find on NET
by Lisa Grace Marr, The Hamilton Spectator
Published, March 13, 2009
RankHigher.ca happened by accident. Scott and Cameron Wilson, brothers and partners who own eMotion Picture Studios in Burlington, wanted to boost their Google search results a few years ago. They hired a search-engine optimization consultant, paid $15,000 and got zip. So they did it themselves.
They had received some federalprovincial grant money through the SHRED program (scientific research with expanded development), studied video streaming on the Internet and then attacked the problem of getting Google to market businesses better.
Scott Wilson on the John Biggs Show on Talk820 FM.
Aired: March 2009
On Tuesday, March 10th 2009, Scott Wilson, Rank Higher CEO and President was asked to share a little of his expert Search Engine Optimization wisdom with the listeners of the John Biggs show on Talk820 FM.
How Small Business can Google Their Way to the Top
SmartPros
March 24, 2009
Making your company stand out on the Internet can seem like a daunting task. With well over a billion Internet searches per day and billions of pages to choose from, how is one company’s web page able to come out on top? According to Scott Wilson, CEO of RankHigher.ca, there are a few simple ways even small companies can top the page in their next potential customer’s Internet search.
Crisis Survival Kit: How To Get Your Business Noticed
Posted by Benjamin Tomkins, bMighty.com
March 20, 2009
You may have the greatest product or service offering in the world, but that won’t mean jack for your revenue stream if you don’t let customers know about it. Here’s how.
Online awareness is crucial to bringing in business and that conversation starts and ends with search. And small and midsize businesses can go toe-to-toe with much larger competitors in the search game.
